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Printing Projects


Crossovers


     
eco-friendly catalog printing

By Winn Apple   |   Published September, 2013

 

First up, let’s take a look at the world of crossover.

Crossover is a printing term that refers to an image that literally crosses or spans across two pages, also known as a gutter jump.

Jumping a gutter is no simple trick- it takes a real master in printing to line up complex images across a gap and produce a seamless finish. This is especially tricky if your printed piece is a perfect bound catalog or booklet. Some binding options, like saddle stitch, allow a bit more wiggle room.

 

catalog printing

 

Because these images span across two pages, lining them up is only part of the difficulty - keeping color consistency is another.

There are no shortage of variables that can effect color consistency - everything you can imagine including the weather can alter the color of a single printing job. So attempting to keep the color of one image consistent when printing along multiple pages requires an adept and focused pressman.

 

catalog printing

Paper thicknesses can vary slightly depending on the weight. Regardless, each page starting with the outside page and working in, will be farther away than the page preceding it. This too has its own wonderfully colorful term in printing. It's known as creep.

In order to compensate for the pages "creeping", the margins or gutter of each page is increased. This moves the image or printed area the degree necessary to allow the images to line up.

The above examples were all beautifully printed here at PrintingGreen / Bacchus Press. We have over 33 years of experience delivering Award Winning Printing. If you have a print job in the works but need some guidance, don't hesitate to drop us a line or submit a quote request for your more complex printing.

 

Do you have Print Ready Catalog Files? Why not send them to press! Order Now

 

About the Author

In addition to crafting content and blogs, Winn Apple writes short stories and novellas for middle-grade readers. You can find her short stories along with a portfolio on her site, MysticJunkyard.com or on her soon to release website, snugbuggle.com - the best darn place to find short stories for kids.

 

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